Matthew Gordon

My name’s Matt, and I’ve been writing for as long as I can remember. I’m intrigued by the way the right words, said at the right time, can have maximum impact on the reader. I’ve written stories, sketch comedy, and strongly worded flight delay complaints. At some point, I became a professional.

As a copywriter, I have more than a decade of experience across a surprisingly wide range of categories. I’ve written for virtually every form of customer contact from direct mail coupons for cigarette brands to blogs on pet care and everything in between. I have particular depth in e-commerce, highly regulated industries, and the pet care industry. While I’m proficient with AI tools for research and efficiency, I believe the human element sets great copy apart. I can evoke emotions and capture the distinct voices of the brands I write for in ways robots still can’t. Skeptical?